About
My name is Jessica McAlexander
Hi there! I’m a learning experience designer with experience in turning complex ideas into clear, visually compelling, and multimedia-rich content—especially for sales enablement and multimedia design. Think of me as part educator, part content creator, part visual storyteller (with a dash of tech enthusiast).
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I blend my background in education, instructional design, and visual media to craft learning experiences that are not only instructionally sound but also genuinely engaging. Whether it’s designing a sleek training module or brainstorming with a team, I thrive on collaboration, creativity, and continuous improvement.
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I’m passionate about using emerging technologies to make learning stick—and maybe even make it fun. Let’s build something brilliant together!
As a seasoned learning experience designer with over 20 years in education and digital content creation, I bring a proven track record of developing impactful, multimedia-rich training solutions that drive performance and support sales enablement. Most recently, I’ve contributed to SonicWall Sales Enablement, creating targeted learning experiences that empower sales teams with the knowledge and tools they need to succeed.
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I specialize in translating complex concepts into engaging, learner-centered experiences that are both instructionally sound and visually compelling. My expertise spans instructional design, content strategy, and visual storytelling, supported by hands-on proficiency in tools like Camtasia, Articulate Storyline, and Azure Speech Studio.
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Known for my collaborative mindset and commitment to continuous improvement, I stay ahead of emerging learning technologies to deliver innovative solutions that align with business goals and enhance employee development. I’m actively seeking opportunities to join a forward-thinking team where I can elevate learning outcomes and help organizations achieve measurable success through strategic learning design.
Expertise Areas & Skills
Digital Content Creation & Interactive Media Development
Adobe Photoshop/Illustrator, Adobe Acrobat, Microsoft Office Suite, Google Suite, Canva, Camtasia, Articulate 360/Storyline/Rise, Zoom Video Conferencing, Movavi Video Editor, Animaker, Elai, Murf, Azure Speech Studio, Synthesia, Audio Editing & Sound Design, Gama, Piktochart
Sales Enablement and Training Content Development
Content Strategy & Development (Pedagogical principles, ADDIE instructional design methodology, Bloom’s taxonomy, Curriculum development, Storyboarding, Creating assessments), UI/UX Design Principles, Virtual & In-person Teaching, Copywriting & Editing, Brand Voice & Tone Consistency, Regulatory Compliance, Storyboarding & Visual Scripting
Project Management
AGILE, Monday, SharePoint, Digital Asset Management, Stakeholder Communication & Reporting, Team Leadership & Collaboration, Interpersonal Skills, Attention-to-detail, Monday.com
Certifications
TechSmith Camtasia 2022 Explorer, TechSmith Camtasia 2022 Voyager, VA Dept. of Education K12 Teaching License